About Us
RasGeneral Sound Entertainment Plus is a global platform for branding, media, and entertainment.
We design websites, logos, and Spotlight channels to help artists, DJs, and businesses grow.
What We Do
• Spotlight Channels – A platform to showcase your work to the world.
• Business Packages – Custom websites and full branding systems to build your company.
Our Mission
To put your brand in the spotlight and connect it to the world.
King General is the founder and creative force behind RasGeneral Sound Entertainment Plus, a brand dedicated to building businesses and empowering creatives through music, media, and digital solutions. With extensive experience in radio, music production, artist management, and branding, King General has transformed his passion into a platform that helps clients grow, stand out, and succeed in today’s digital world.
Huge Title
Craig Mohammed President – Sales & Strategic Partnerships RGS (RasGeneral Sound / RGS Entertainment Plus) Craig Mohammed serves as President of Sales & Strategic Partnerships at RGS, bringing over 20 years of experience in investment strategy, revenue development, operational leadership, and hospitality growth. His career combines high-level deal making with hands-on business execution, positioning him as a key driver of sustainable revenue and strategic expansion.Craig has led and supported restaurant and hospitality ventures in Trinidad and Tobago, where he developed deep expertise in market entry, partnership development, pricing strategy, and customer experience. His international background enables him to build strong relationships across diverse markets while identifying scalable growth opportunities. Craig is recognized for: • Driving revenue through strategic partnerships and client acquisition • Structuring high-value deals while protecting company interests • Leveraging operational insight to support profitable sales growth • Building trust-based relationships with investors, vendors, and partners • Aligning sales strategy with long-term business objectivesAs President of Sales & Strategic Partnerships, Craig is responsible for: • Leading sales strategy and revenue growth initiatives • Developing and managing strategic partnerships • Representing RGS in investor, lender, and partner discussions • Supporting expansion of restaurant, entertainment, and brand ventures • Collaborating with the CEO, CFO, and board to align growth with executionCraig’s leadership style balances relationship-driven sales with disciplined business judgment. His credibility, experience, and partnership focus strengthen RGS’s market position and provide confidence to buyers, lenders, and strategic partners in the company’s ability to scale and perform.